Transformative Storytelling

Turning quiet truths into loud stories and brands into catalysts.

A neon sign with the word 'Storytelling' illuminated in bright blue against a dark background.
A neon sign with the word 'Storytelling' illuminated in bright blue against a dark background.
A person is holding an open book titled 'Part One: How Does Storytelling Work?' The book discusses the importance of stories. The setting includes a wooden table, plants, and a blurred outdoor background.
A person is holding an open book titled 'Part One: How Does Storytelling Work?' The book discusses the importance of stories. The setting includes a wooden table, plants, and a blurred outdoor background.

Portfolio

Elevating brands with narratives that resonate and connections that endure.

Moments built to resonate not just reach.

empty hallway between concrete buildings during daytime
empty hallway between concrete buildings during daytime
String lights are hung across a night sky, illuminating a building facade with the large, bold text 'EVERYONE HAS A STORY WORTH TELLING'. The building is adorned with industrial-style architecture including staircases and lamps.
String lights are hung across a night sky, illuminating a building facade with the large, bold text 'EVERYONE HAS A STORY WORTH TELLING'. The building is adorned with industrial-style architecture including staircases and lamps.

Visuals designed to cut through noise.

Storytelling Impact

Expressing voices in ways that move people.

Crafting meaningful bonds that last.

Services

Visual Identity & Content Systems

Your brand deserves more than a pretty face. This is where your story finds its visual rhythm and expressive toolkit.

  • Art direction & visual storytelling

  • Brand identity guidelines (color, typography, mood)

  • Story-driven content pillars & tone

  • Social templates or creative asset packs

Brand Story Architecture

Before design, before content — there’s the story. Together, we shape the foundation that everything else builds on.

  • Brand positioning & narrative development

  • Core messaging and brand voice guidelines

  • Vision, mission, and values alignment

  • Naming and tagline direction

You have the story — now let’s bring it to life. I write, concept, and guide the creation of content that lands with meaning.

  • Scriptwriting & copywriting (web, video, campaigns)

  • Direction of film/photo shoots

  • Brand decks, story presentations, and one-pagers

  • Website narrative & wireframe recommendations

Creative Strategy & Production
Consulting & Creative Partnerships

Sometimes you don’t need the full works — just a sharp mind, a fresh eye, and a collaborator who gets it.

  • 1:1 brand or content strategy sessions

  • Campaign consulting & creative sprints

  • Creative direction for launches or transitions

  • Long-term creative mentorship

Consulting & Creative Partnerships

woman wearing yellow long-sleeved dress under white clouds and blue sky during daytime

Lea didn’t just shape our brand, she gave it purpose, and a voice that deeply resonates with the people I want to reach.

★★★★★
★★★★★

Lea has been deeply responsive to Ccraft’s evolvingneeds. Her strategic insight and creative direction felt entirely personalized to our brand journey.